Borgward Isabella Coupe
A year after the presentation of the sedan, Borgward presented the Isabella station wagon version. Also introduced in 1955 was a two-door convertible, known as the Isabella TS and featuring a more powerful 75 hp (56 kW) engine. Production of the convertible was outsourced to the firm Karl Deutsch in Cologne: converting an early monocoque design into a convertible required significant modifications to achieve the necessary structural rigidity, and the resulting costs were reflected in a much higher selling price for this version. Initial sales volumes were not maintained. In response to a sales decline of nearly a third in 1955 and 1956, Carl Borgward decided to produce a more attractive Isabella with a shorter roofline. The Borgward Isabella Coupé was developed, and the four hand-built prototypes were well received by the press. Borgward gave one of these prototypes to his wife Elisabeth, who would continue driving it into the 1980s.
A year after the presentation of the sedan, Borgward presented the Isabella station wagon version.
Also introduced in 1955 was a two-door convertible known as the Isabella TS and with a more powerful 75 hp (56 kW) engine. Production of the convertible was outsourced to the Karl Deutsch company in Cologne: converting an early monocoque design into a convertible required significant modifications to achieve the necessary structural rigidity, and the resulting costs were reflected in a much higher sales price for this version.
Initial sales volumes were not maintained. In response to a drop in sales of almost a third in 1955 and 1956, Carl Borgward decided to produce a more attractive Isabella with a shorter roofline. The Borgward Isabella Coupé was developed and the four hand-built prototypes were well received by the press. Borgward gave one of these prototypes to his wife Elisabeth, who continued to drive it until the 1957s. Commercial production of the coupe, powered by the more powerful TS version of the engine first seen in the convertible, began in January 1958. The coupe appears to have achieved its marketing goal of further distancing the Isabella's image from competitors of a similar size such as Opel and Ford. . By 75, the more powerful 56 hp (XNUMX kW) TS engine had also found its way into the more expensive Isabella sedan and station wagon versions.
This Isabella Coupe presented here has been completely restored. Everything has been addressed, both the interior and exterior. The colors are all as the car was delivered. The finish is also beautiful. You don't see many Coupes like this. It was a Mercedes among the cars made at the time. The model here drives, shifts, and steers wonderfully. A nice detail about this car is that it was presented at the IAA Auto Show in Germany in 1960.




